Walk through New York City’s Flatiron district and one building commands your attention above all others. The Flatiron Building has stood as an architectural icon since opening its doors in 1902, and now, for the first time in its 124-year history, it’s offering something entirely new: the chance to actually live there.
The landmark is undergoing a transformation from commercial office space into 38 luxury condominiums, with the full project expected to wrap up later this year. Price tags reflect the building’s legendary status. Three-bedroom units start around $10.95 million, while the crown jewel penthouse on the 21st floor commands over $50 million. Studio Sofield handled the interior design, led by founder William Sofield, who describes the project as both exciting and deeply meaningful.
“Very few buildings in the world elicit an emotional response like The Flatiron Building,” Sofield explains, “and reimagining this iconic landmark as residential homes has been an experience we approach with great care and respect.”
Right now, two four-bedroom, four-bathroom units are available, with prices ranging from $16 million to $18.9 million. More inventory will hit the market later this year, with three-quarters of the building on track for completion by July.
The first available unit sits on the 11th floor and came to market in late January for $16 million. This residence sprawls across 3,828 square feet and claims two corners of the building, giving it southern, eastern and western exposures. The showstopper here is the great room, an impressive 58 feet by 21 feet with 10-foot ceilings. The southwest-facing orientation floods the space with natural light while offering views of historic facades that have defined this neighborhood for over a century.
The second offering occupies the sixth floor and carries an $18.9 million asking price. It’s even more spacious at 4,654 square feet, featuring a great room that stretches more than 63 feet by 26 feet. This unit includes an additional half bathroom and provides sweeping views of Madison Square Park, Fifth Avenue and Broadway.
What makes these apartments particularly special is their individuality. Each residence has its own character, shaped in part by the historical architectural details surrounding the windows. The building’s triangular footprint means no two units feel quite the same.
“What was modern about The Flatiron Building in 1902 is still what’s modern about it today,” Sofield notes. “The reimagined interiors reflect a love of craftsmanship, texture and history. We carefully considered what kind of design would best honor the site’s integrity and its place within the city.”
The conversion project kicked off in 2023 under the leadership of the Brodsky Organization and the Sorgente Group. The development team spent roughly eight months just conceptualizing how to transform a commercial building with such an unusual shape into functional, luxurious residences. They ultimately settled on a layout featuring two units per floor, designated as north and south apartments, plus two full-floor units occupying floors 20 and 21.
Modern living demands modern amenities, and the Flatiron Building delivers. Residents will enjoy a 60-foot lap pool, a state-of-the-art fitness center, billiards rooms and a piano lounge. There’s also a wellness center, sports simulator and various lounges throughout. For those who need extra space, private storage and wine cellars are available for an additional fee.
The market has already shown strong appetite for these rarified residences. Four apartments have sold as of this writing, proving that when history meets luxury in one of the world’s most recognizable buildings, buyers are ready to make their move.
