The Tuscan real estate market experienced a lively quarter in 2024. According to data from Immobiliare.it Insights, home sales registered an increase of 1.4%, while rentals saw a surge of 4.3%. The average selling price in the region stands at €2,536 per square meter, while the average rental request is €15.3 per square meter. Despite the increase in rental prices, demand for purchases grew by 16.3%, a sign of a still lively interest in buying properties. However, the supply of homes for sale continues to accumulate, with an increase of 5.1%.
In Florence, with an average price of almost €4,200 per square meter, it confirms itself as the most expensive city in the region, with an increase of 0.8% in the first quarter of 2024. Rents reached an average of €22.6 per square meter, but demand for rental properties fell by 6.6%, with a 2% drop in supply. Demand for purchases, on the other hand, grew by 14.2%, despite the stock of properties for sale continuing to increase (+7.9%). In the other provinces, the trend in home sales follows the regional one, with Carrara increasing by 2.6% and Massa Carrara decreasing by 5.6%.
Lucca exceeds €3,000 per square meter. Demand for homes for sale increased by double digits practically everywhere, with Prato standing out with a +41.7%. Supply follows the regional trend, with Siena (+18.2%) and Arezzo (+11.7%) registering the most significant accumulations. For rentals, despite rising prices, in many areas interest has cooled, such as in Carrara (-46%) and Pisa (-22%). However, demand remains high in Grosseto (+61%) and Massa (+53.3%). The supply of rental properties is homogeneous, with accumulations in Arezzo, Florence, Lucca, Pistoia and Prato.