In an increasingly dynamic Italian real estate market, Florence emerges as a shining star, positioning itself as the second-fastest city among major urban centers for property sales. According to an analysis conducted by Immobiliare.it Insights, the Tuscan capital stands out for its rapid real estate transactions, surpassed only by Milan.

An Accelerating Market

In the first half of 2024, Florence recorded an average selling time of 3.3 months, on par with Bologna and just behind Milan, which maintains the lead at 2.7 months. This figure represents a slight increase of 0.6% compared to the same period in 2023, indicating stability in the Florentine market.

Major Cities Compared

Florence’s performance is particularly impressive when compared to other Italian metropolises:

• Rome: 3.4 months (+1.8% compared to 2023)
• Naples: 3.5 months
• Verona: 3.7 months

Cities like Turin, Catania, Palermo, Genoa, and Venice record times exceeding 4 months, while Bari closes the ranking at 5.5 months, marking an increase of 13.1% compared to 2023.

Comparison with the Pre-Covid Era

The most striking data emerges from the comparison with 2019. All analyzed cities show a reduction in selling times of over 20% compared to the pre-pandemic period. Verona leads this trend with an impressive -43.9%, followed by Milan at -43.3%.

Conclusions

These figures highlight not only the resilience of the Italian real estate market post-pandemic but also the growing attractiveness of cities like Florence. The speed of transactions suggests a lively and competitive market, indicative of robust demand and well-positioned supply.